TORI WATSON

GRAPHIC DESIGNER

GIRLS GROUP / ADVERTISING / 2025

GIVING TUESDAY CAMPAIGN

The mission of Girls Group is to empower young women to achieve emotional and economic self-sufficiency by ensuring they graduate from high school and begin their college or career journeys.

For GivingTuesday, I designed a full campaign that was deployed across web, digital, and social platforms. As the sole designer for this nonprofit, I manage the website, social media, and email newsletters, and design all print collateral. This paper-cutout effect captures the lighthearted joy of participants and staff.